1 Day Workshop on The Leader As Storyteller™
Workshop Synopsis In his study of leadership, Harvard Professor Howard Gardner found that "the key to leadership ... is effective communication of a story"� Telling stories is more than a folksy way to relate to others. It is a powerful and persuasive vehicle that top leaders use to get their message across with maximum impact and minimum resistance. Logic, reason, and data lead to conclusions; stories tap emotions and lead to action. Stories move people. Today's most effective leaders know how to use various story templates to communicate their vision, win buy-in for their ideas, transmit values, and inspire their people. This one-day workshop is designed to give leaders an appreciation for the power of stories and how to use stories for several important purposes. Leaders will have a chance to develop their own stories, as well as stories for their company/product/service. Participants will leave with personal stories to tell so they can begin moving people immediately. An outstanding leader will use stories to - Tell who they are, building credibility and rapport with their listeners
- Explain what their interests are, to disarm skeptics and build trust
- Introduce their company and promote their brand
- Communicate their vision, generating buy-in and inspiring others
- Drive change
- Give feedback, motivate, and change behavior, without giving advice or commands
- Teach important lessons and communicate key personal and organizational values
Workshop Outline
- What is a story?
- Elements of a story
- What purposes stories can serve
- Using stories in business
- Types of stories: Story templates for leaders:
- Who I am
- My company and brand
- Teaching and sharing knowledge
- Transmitting values
- Navigating the shadow organization
- Future, vision, and change
- Bringing stories to life
- Examples of stories in action
- Crafting and telling your own stories
Workshop Methodology
- Presentation/discussion
- Interactive sessions
- Story presentations and critiques
- Video
Who Should Attend
Leaders, senior managers, sales managers, lawyers, government officials, public relations and corporate communications officers. 360 Degrees Trainer
David Goldwich is a 'reformed'� lawyer who is committed to helping people get what they want by teaching them how to play the negotiation game and be assertive, compelling, persuasive communicators. David has MBA and JD degrees from accredited and respected bricks-and-mortar universities. He practiced law in the United States for more than ten years, arguing before judges and political, government, and community bodies. He knows how to persuade the toughest audiences. David is trained as a mediator and has managed small businesses as well. Recognizing that lawyers perpetuate rather than solve problems, David began lecturing and training in 1995. He has taught at the tertiary level in the USA and in Singapore. As a trainer, David applies the '80/20 Rule' by identifying the few critical tools necessary for the greatest improvement and presenting them in a form that is easy to learn and simple to use. An engaging and award-winning speaker, David uses humor and stories culled from his own experience as a lawyer, businessman, and father to help people reach breakthrough changes in their personal and professional lives. He is the author of three books and numerous articles in his field of expertise. David specializes in Negotiation, advocating the interest-based negotiation approach developed at Harvard to achieve win-win outcomes. However, he can also take the gloves off and teach more hardball tactics and counter-tactics. He uses simulations, role play, skits, and interactive sessions to help participants learn and improve critical negotiating skills and behaviors. David is the author of Win-Win Negotiations: Developing the Mindset, Skills and Behaviours of Win-Win Negotiators. He also trains in the related field of conflict management. David also conducts workshops in Persuasive Presentation Skills, Storytelling in Business, Assertiveness, and Influence and Persuasion. David has written widely on business and communications issues, and is the author of Why Did the Chicken Cross the Road?: Lessons in Effective Communication. Born and raised in Miami, Florida, USA, David has been living in Singapore and working throughout Asia since 1999. In House Customized Training We deliver customized designed courses that are tailored to your organizational needs. Our professional trainers are domain experts with extensive international experience. Do contact us today @ 6278 9785/ training@360degrees.com.sg for no-obligation training needs assessment, we will work in partnership with you to identify needs, develop training and find instructors that best fit your business environment. |
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