Wednesday 27 May 2015

Handle Objections from Customers - 2 Day Workshop on Sales Presentation Skills

 
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Course Information
Date: 17 & 18 June 2015 (Wed & Thu)
Time: 9.00am to 5.00pm
Venue: Concorde Hotel Function Room (f.k.a Le Meridien Hotel)
Fees: SGD 780 (NETT)
S$312 (After PIC Grant)
** Enjoy savings for group registrations of 3 pax or more. Email us for more details
*Enjoy up to 400% tax deduction or 60% cash payout under the Productivity and Innovation Credit (PIC) scheme for Staff Training. Find out more at https://www.iras.gov.sg/ or email picredit@iras.gov.sg
Inclusive of teabreaks and lunch
Registration is on a 1st come 1st serve basis. Register early to avoid disappointment.
Click here for registration form
To register, please contact Ms Elsie Koh @ 9857 8570/ 62789785 or elsie@360degrees.com.sg
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2 Day Workshop on Sales Presentation Skills


Introduction

What are the key differences between Customer-Centric Selling and Traditional Selling? How can we sell more to our customers? What could I do so that I deliver a great sales presentation and close the sale? Find out the answers to these questions and more in this 2-day workshop titled: "Sales Presentation Skills".

In this workshop, Ken Wong – Master Trainer in Customer Service & Sales would present the learners with a better knowledge of Customer-Centric Selling. He would also share on how to build up product knowledge, handle objections from customers and close more sales.

Tapping on relevant books, research materials, personal interviews, case studies, role plays and storytelling, Ken would highlight proven strategies and best practices on how to deliver great sales presentations to close more sales.

Key Benefits

  • Better Understanding of Customer-Centric Selling
  • Understand the Key Differences between Customer-Centric Selling & Traditional Selling
  • Watch & Analyze Video: Ron Kaufman, Customer Service Guru sharing on Service Culture
  • Draw Key Takeaways & Insights from Book: "CustomerCentric Selling, Second Edition" by Michael T. Bosworth, John R. Holland and Frank Visgatis
  • Learn Customer-centric Selling: How to build a Successful Sales Process
  • Learn to Close More Sales
  • Learn how to deliver a Customer-Centric Sales Experience
  • Build Up on Product Knowledge
  • Learn "Closing More Sales" Secrets revealed by Top Sales Guru
    • Joe Girard
    • Tom Hopkins
    • Brian Tracy
  • Conduct Role Plays: Handling Common Objections to Sales
  • Learn how to secure Commitment & close the Sale
  • Deliver Great Sales Presentations
  • Conduct Interviews: The Best Sales Presentation
  • Overcome Common Mistakes in Sales Presentations
  • Draw Key Takeaways & Insights from Book: "The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience" by Carmine Gallo
  • Have the Right Stage Presence – Image, Body Language and Voice Projection
  • Present to Customers through Emergenetics® – 4 Thinking Preferences
    • The Analytical Customer
    • The Structural Customer
    • The Social Customer
    • The Conceptual Customer
  • Create Headlines to grab Attention
  • Develop & Deliver Brain-friendly Power-point Presentations
  • Sound Interested, Enthusiastic & Professional during Presentations
  • Foster Active Engagement & Increasing Participation
  • Use Stories to sell to your customers
  • Close the Sale
  • Fine-tune my Sales Presentation
  • Deliver Mock Up Sales Presentations & Feedback (1st Practice)
  • Prepare & Practice for a Better Sales Presentation
  • Delivering Mock Up Sales Presentations & Feedback (Final Practice)

Workshop Outline

Customer-Centric Selling

  • Customer-Centric Selling VS Traditional Selling
  • Video: Ron Kaufman, Customer Service Guru sharing on Service Culture
  • Key Takeaways & Insights from Book: "CustomerCentric Selling, Second Edition" by Michael T. Bosworth, John R. Holland and Frank Visgatis
  • Customer-centric Selling: How to build a Successful Sales Process
    1. Uncovering Customers' Needs & Wants
    2. Speaking Customers' Language
    3. Listening to the Customers
    4. Addressing Customers' Concerns & Fears
    5. Providing Solutions to Customers

Closing More Sales

  • Delivering a Customer-Centric Sales Experience
  • Building Up on Product Knowledge
    • Unique Selling Propositions (USPs), Features & Benefits
    • Top 10 Frequently Asked Questions and Answers
    • Product & Service Offerings by Competitors
  • "Closing More Sales" Secrets revealed by Top Sales Guru
    • Joe Girard
    • Tom Hopkins
    • Brian Tracy
  • Role Plays: Handling Common Objections to Sales
    • I am Not Interested!
    • I am Not Free Now!
    • It's too expensive!
    • The other Company offers a better deal than you!
  • Securing Commitment & Closing the Sale

Delivering Great Sales Presentations

  • Interviews: The Best Sales Presentation
  • Overcoming Common Mistakes in Sales Presentations
  • Key Takeaways & Insights from Book: "The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience" by Carmine Gallo
  • Right Stage Presence – Image, Body Language and Voice Projection
  • Presenting to Customers through Emergenetics® – 4 Thinking Preferences
    • The Analytical Customer
    • The Structural Customer
    • The Social Customer
    • The Conceptual Customer
  • Creating Headlines to grab Attention
  • Developing & Delivering Brain-friendly Power-point Presentations
  • Sounding Interested, Enthusiastic & Professional during Presentations
  • Fostering Active Engagement & Increasing Participation
  • Using Stories to sell to your customers
  • Closing the Sale

Fine-tuning my Sales Presentation

  • 1st Practice Session: Delivering Mock Up Sales Presentations

    • Peer to Peer Feedback
    • Individualized 1-to-1 Coaching by Workshop Leader
  • Preparing & Practicing for a Better Sales Presentation
  • Final Practice Session: Delivering Mock Up Sales Presentations
    • Peer to Peer Feedback
    • Individualized 1-to-1 Coaching by Workshop Leader

Training Methodology

The Workshop is packed with highly interactive, fun and enriching activities. It comprises:

  • Short Lectures, Discussions & Presentations
  • Case Studies
  • Q & A Sessions
  • Story Telling & Sharing Sessions
  • Role Plays, Games & Energizers

Who Should Attend:

  • Sales Frontline
  • Sales Support Staff
  • Sales Supervisors & Managers
  • Other Professionals who are keen to acquire the finer skills in Sales and Sales Presentation Skills.

360 Degrees Trainer Profile

Ken Wong is the 4G Leadership Coach of ProActive Training & Education, a Regional Training & Management Consultancy, based in Singapore. He was the Only Certified Emergenetics® Associate cum Facilitator named as one of the 10 Influential Professional Speakers in Singapore right now by Singapore Business Review on 04 Apr 2013. He is highly sought after as he is multi-lingual & delivers events in English, Mandarin & Cantonese in China, Hong Kong, Malaysia, Thailand and Indonesia

He blends International Profiling tools like AEM-Cube® (Change Leadership) and Emergenetics® (Thinking & Behavioural Preferences) into his Leadership and Service workshops and seminars with the Asian perspectives. Adopting his unique approach in training and speaking for MNCs, SMEs and Government agencies, Ken has impacted thousands of his learners – Middle Managers, Supervisors, Baby Boomers, GEN X & Y and even inmates – and greatly enhanced their personal effectiveness and team performance.

Ken's vast experience and expertise is recognized and asserted as a Contributing Author to "88 Essential Secrets for Achieving Greater Success at Work" and being one of the 49 professional members in Asia Professional Speakers – Singapore (APSS). He has been in the media for over 25 times for the past 12 months.

Ken is the Author of his upcoming book "The Enlightened ProActive Manager: Getting the Best out of Yourself and Your Team" and the Elected Secretary of APSS, 2012- 2013. He is a Key Member on the SCOOP™ Committee, Emergenetics® Asia Office, a member of Global Speakers Federation (GSF) and a former member of Storytelling Association (Singapore).

Ken holds an MSc in Training and Performance Management from the University of Leicester, UK and a Bachelor of Business Administration (Passed with Merit) from the National University of Singapore (NUS). He is a Certified AEM-Cube® and Certified Emergenetics® Associate.

In House Customized Training

We deliver customized designed courses that are tailored to your organizational needs. Our professional trainers are domain experts with extensive international experience. Do contact us today @ 6278 9785/ training@360degrees.com.sg for no-obligation training needs assessment, we will work in partnership with you to identify needs, develop training and find instructors that best fit your business environment.

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