Thursday, 21 February 2013

Check Out These Suggestions For Competitive Article Marketing Strategies

By Robert Strong


Becoming a successful entrepreneur is the goal of many people out there today, and one way to push closer to those goals is to begin working as an article marketer via the Internet. Article marketing will allow you to drive customers to your products via the article content. It can be quite effective. In this article, you can learn some great tips about article marketing.

Use odd numbers in your title. People are attracted to something unique, so if you plan on writing a list, make sure the number you have is a little off. Readers are more likely to be attracted to "76 Ways to Cook Fish" than "50 Ways to Cook Fish". Customers love oddities.

Don't be afraid to ask people to share your articles and site information. You can put a quick blurb about this right on your own page, even at the end of every article. A call to action requesting that information be shared on sites like Facebook and Twitter can go far toward increasing traffic to your site.

Gain more exposure for yourself and your site by posting guest articles on blogs in your topic areas. Search for high-quality blogs that focus on your same group of target readers. Ask if they will let you provide a guest post. Remember, though, to add a short bio with your site and author information at the end of each blog post.

If you are going to spin your articles, use humans, not software. Article spinning software often generates ridiculous results and cause web surfers to just shrug and click away. Human spinners, on the other hand, are not only better at rewriting content to avoid search engine duplicate content penalties, they can also generate rewrites that have slightly different tones, one or more of which may drive more conversions than the others (you can find this out by A/B testing spins against each other).

Do not forget to distribute your video content. Make sure it is posted on all the video sharing sites. Include a link back to your home page or to a post that is related to the videos content. Video content is becoming increasingly important so embrace it.

Understand why a reader would be looking at your article, before you start writing. The tone that you write in, should match the tone of your target audience. Make sure that the information you provide, is what the reader would want to find out about. Looking at your article from the point of view of the reader, will improve the content that you produce.

Readers might not understand exactly what you want them to do, so make sure that your article marketing campaign is as explanatory as it can be. You want to be very direct with your readers and tell them explicitly what you want them to do and what you need from them. Don't keep any secrets here.

One of the most inviting things about article marketing is that there's really nothing complicated behind the scenes making it all work. Yes, the work can be tedious and you certainly have to know how to get your articles read by viewers. When it comes to formulating a campaign, it's a straightforward process that anyone can do.

Article marketing is a very useful tool to get your business goals and things about it published in thousands of places across various mediums. It can not only catch the eye of a consumer, but make you very many future clients. If you use article marketing, you can be sure your work will be seen far and wide across all kinds of different platforms.

Remember that you want to be successful when it's all said and done, so you should be more than willing to pay close attention to every tip you come across. The more you learn about article marketing as a whole, the more likely you are to ultimately succeed.




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