There are two categories of writing Internet content today: SEO content writing and social media writing. The recent changes in search engines and algorithmic function have brought about significant alterations in online writing. Now, more and more optimisers are wondering, which among these two must be given attention?
Before selecting the better option, it's important for SEOs to discover the differences and commonalities of SEO copywriting and social media writing. A closer look at the two can definitely help writers to decide which befits their objectives.
SEO copywriting goes beyond the idea of copywriting. Writers are encouraged to devise copies that not just to sell and influence customer perception, but also rank high in SERPs. Yes, SEO copies are typically keyword-focused and informative enough to draw the attention of both search engine crawlers and end users.
Social media writing is different. Unlike SEO copywriting that concentrates on search engines, social media writing focuses on social media sites like Facebook, Twitter and Google+. This type of content is geared towards social media users.
Social media writers are tasked to formulate brief, entertaining posts that online users want to share with friends. This means they're expected to formulate content that's good enough to be shared.
So which writing must SEOs adhere to? None actually. To come up with great results, writers should know how to fuse both formats. Effective content writing on the Web requires a union of search and social media copywriting. Impress readers utilising Social-SEO copywriting!
Before selecting the better option, it's important for SEOs to discover the differences and commonalities of SEO copywriting and social media writing. A closer look at the two can definitely help writers to decide which befits their objectives.
SEO copywriting goes beyond the idea of copywriting. Writers are encouraged to devise copies that not just to sell and influence customer perception, but also rank high in SERPs. Yes, SEO copies are typically keyword-focused and informative enough to draw the attention of both search engine crawlers and end users.
Social media writing is different. Unlike SEO copywriting that concentrates on search engines, social media writing focuses on social media sites like Facebook, Twitter and Google+. This type of content is geared towards social media users.
Social media writers are tasked to formulate brief, entertaining posts that online users want to share with friends. This means they're expected to formulate content that's good enough to be shared.
So which writing must SEOs adhere to? None actually. To come up with great results, writers should know how to fuse both formats. Effective content writing on the Web requires a union of search and social media copywriting. Impress readers utilising Social-SEO copywriting!
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