Saturday, 30 September 2017

Content Creation & The Biggest Do's And Don'ts Web Design Companies Must Follow

By Arthur Williams


Content creation matters for websites, as you'll come to realize. No matter how well-made a site is from a visual standpoint, this won't matter unless there's value in place. This is where the aforementioned content comes into place, but creating and sharing it may prove to be a challenge. Here are some of the biggest content creation do's and don'ts that web development companies can tell you about.

DO create a schedule. One of the best platforms for content creation purposes is a blog, which many websites have these days. If you're planning on running a blog, make sure that it's updated with posts on a regular basis. This is where a schedule comes into play, as it will keep you on track without the risk of you missing a single day. Companies such as Lounge Lizard will recommend this strategy for the sake of content creation.

DON'T write content your audience won't take to. Another rule of content creation is to write with your specific audience in mind. Not everyone is going to take to every piece of content, which makes sense given the preferences that people have. If you're going to write a blog for gym rats, for instance, you're going to want to focus on appropriate topics. This is one of the most important rules that website development companies will stress.

DO write with an SEO mindset. How can you tailor your content so that it can result in higher rankings? This is one of the more challenging aspects about web design, but search engine optimization can be done if the right strategies are followed. Simply put, it's rooted in high-quality content that has the right keywords in place. While there's more to SEO than this, the truth remains that it has a place in modern-day web design.

DON'T publish your content without proofreading it. One cannot stress the importance of proofreading enough. After all, this is what helps content creators pick up on even the smallest of errors. Even though a single error won't be deal-breaking, it's easy for them to rack up in a hurry. The only way to prevent this mishap is by looking over your work as closely as possible. Anyone that works in web design would be hard-pressed to say differently.




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