Writing online is pretty distinct compared with writing offline. Not many people are aware of this but reading a lot of articles on the web will soon make you realize that they are indeed different. They are generally crisper and more concise. They can be quite conversational too. This is because online writers cater to a different kind of readers than print ones do. Online readers have a different set of needs and expectations. Hence, if you are a print writer, some online writing tips can come in handy so you'll know what is expected of you in terms of SEO writing. In the following, let's talk about some of these tips.
First, you need to keep in mind that you are writing for scanners and not for meticulous readers. Online readers like to do things fast, including their reading. Upon encountering an article, what they immediately do is scan the page and decide whether what they're looking for is in it. If your article is fluffy and lacking in substance, chances are they would leave the page at once. However, if it's jam-packed with essential information, then you can expect them scouring through every word you said the second time. Hence, the key is to make your article as informative as possible.
Second on the list of article writing tips is the importance of knowing your target audience. You may be able to write sound articles but if you don't know whom you are writing them for, then it barely makes a difference. Who would read them? Hence, it is a must that you have a clear idea of your target audience as well as their needs and wants. Once you do, then writing can be a lot easier and more fun.
The third thing you must remember is to write conversationally. This is the main distinction of writing online from writing in print. Web articles are supposed to sound simple and conversational. They are not supposed to be technical or formal like most printed materials. Since online readers like it better when they easily understand what they read, you must learn to write easily too. Of course, this doesn't mean that you can be as casual as you want to be. Remember, you still must apply the basic rules of journalism when you write.
Fourth among the online writing tips you should follow is to format your content well. By experience, you must already know that reading from the computer monitor is not as comfortable reading a book or a newspaper. It can be quite stressful to the eyes especially if you do a lot of it. Hence, you must come up with ways on how to smooth the progress. Some of the things you can do are: use a readable font, cut the paragraphs short, and utilize headings and subheadings. They will not only make the article look better but make it more understandable too.
These are the online writing tips you must follow in order to build a web writing career. While there are other tips in your internet business that can help you do the job well, the ones given are enough for a perfect jumpstart.
First, you need to keep in mind that you are writing for scanners and not for meticulous readers. Online readers like to do things fast, including their reading. Upon encountering an article, what they immediately do is scan the page and decide whether what they're looking for is in it. If your article is fluffy and lacking in substance, chances are they would leave the page at once. However, if it's jam-packed with essential information, then you can expect them scouring through every word you said the second time. Hence, the key is to make your article as informative as possible.
Second on the list of article writing tips is the importance of knowing your target audience. You may be able to write sound articles but if you don't know whom you are writing them for, then it barely makes a difference. Who would read them? Hence, it is a must that you have a clear idea of your target audience as well as their needs and wants. Once you do, then writing can be a lot easier and more fun.
The third thing you must remember is to write conversationally. This is the main distinction of writing online from writing in print. Web articles are supposed to sound simple and conversational. They are not supposed to be technical or formal like most printed materials. Since online readers like it better when they easily understand what they read, you must learn to write easily too. Of course, this doesn't mean that you can be as casual as you want to be. Remember, you still must apply the basic rules of journalism when you write.
Fourth among the online writing tips you should follow is to format your content well. By experience, you must already know that reading from the computer monitor is not as comfortable reading a book or a newspaper. It can be quite stressful to the eyes especially if you do a lot of it. Hence, you must come up with ways on how to smooth the progress. Some of the things you can do are: use a readable font, cut the paragraphs short, and utilize headings and subheadings. They will not only make the article look better but make it more understandable too.
These are the online writing tips you must follow in order to build a web writing career. While there are other tips in your internet business that can help you do the job well, the ones given are enough for a perfect jumpstart.
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