Thursday, 5 June 2014

Mastering and going beyond Sun Zi's Art of War for Building Successful & Lasting Enterprise - Formulating right strategies to beat competitiors (adv)

 
 
  CBS Centre for Behavioral Science. Professional Training for the Real World Friday, 27th June 2014

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This Issue

  • CBS Master Trainer
    • Course Information
       
      Date:   27th Jun 2014
      (Fri)
      Time:   9am to 5pm
      Venue:   Concorde Hotel Function Room (f.k.a Le Meridien Hotel) Orchard Road
      Fee :   S$450 (NETT) |
      S$180(After PIC Cash)
       
      Inclusive of teabreaks and lunch
       
      To register, please contact Jaslyn
      @ 9767 9686 / 6278 9785 or
      jaslyn@cbsgroup.com.sg

      Registration is on a 1st come 1st serve basis. Register early to avoid disappointment.
      Click here for registration form
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      1 day Mastering and Going Beyond Sun Zi's Arts of War for Building Successful & Lasting Enterprise
      - Formulating right strategies to beat competitors
       
      Introduction
       
      On the surface, business is about winning against competitors. So Sun Zi's Arts of War must be mastered to enable us to formulate the strategies to beat the competitors. However, on deeper reflection, business is actually a love affair with our customers with frequent interferences from our competitors. Therefore, we must go beyond Sun Zi's Arts of War to add in the dimension of customers. We must understand customers first to know how to create value that beat the competitors. We further integrate it with the state of arts of modern management thinking and pervasive digital technology that we may win in this globally connected world.

      Understanding Sun Zi's Arts of War enables us to overcome the common errors of SWOT practices and come out with winning strategic initiatives. Beside strategies, Sun Zi also teaches us about leadership qualities and skills of the winners. Sun Zi not only tell us the winning strategies but also how to win with minimum costs, maximum benefits and speed. It shows us how to grow a start-up to a successful company, how to out compete the market leaders and when we become the leaders, how to continue the success without being dethroned by an up-start.

      Come to learn about the winning principles, design of strategies, execution with agility and staying successful in business. Sun Zi's Arts of War can be summarized in one powerful word. Know what this word is and what it means. Actual business cases of success and failures of local and global MNCs like BreadTalk, XMI, Dell, Nokia, Kodak, Apple, Google will be covered in the light of Sun Zi's Arts of War.
       
      Course Objectives:
       
      • A good understanding of Sun Zi's Arts of War and its application building successful business.
      • A good understanding of Business as love affairs, Business Strategies, Customer behavior and creating differentiated business values for beating competitors.
      • Integrating of Modern Management Thinking and Technology with Sun Zi's for up-to-date application.
      • A leadership skills and attributes of the winners.
      • Know how to do a SWOT analysis well to come out with strategic initiatives for winning.
       
      Course Outline:
       
      • Overview of a Business: The purpose of Business. Understanding customers and creating business value and Business Strategies. Business as love affair more than war.
      • Overview of Sun Zi's Arts of War Text and A Quick Brief of the 13 Chapters. Relation with Chinese Classics and other books on war.
      • The Essence of Sun Zi's Arts of War. Arts of War in One Word. The Visual Mind-Map that capture it all. The Key Principles for Winning.
      • Applications of Arts of War in Business.
        • The Right Way to do SWOT & Designing the Winning Strategic Initiatives.
        • The Leadership Qualities and Skills of Winners.
        • How to grow a start-up to a successful company. The Singapore Quality Award Models & Sun Zi's 5 Factors & 7 Measures.
        • How to out compete the market leaders. 10 Ways on Siezing the initiatives and how to win easily.
        • How to continue the success and not be dethroned by an up-start. Increasing the Five Types of Power. Innovation & Disruption.
      • The Execution of Strategies with Strategies Driven Balanced Scorecards
      • The Summary - The Key Word and Tagline to capture the Essence of Sun Zi's Arts of War for ease of remembering and applying.
       
      Who should participate?
       
      Entrepreneurs, Senior level managers, corporate planners, marketing, sales, operation and R&D managers, or anyone who wants to know the how to design and execute strategies to create differentiated value to build successful and lasting enterprises.
       
      CBS Master Trainer
       
      Lim liat
       
      Mr. Lim Liat founded a BvOtech to help people and businesses to be more successful through synergizing the wisdoms of East and West. The key areas include unified corporate performance management framework, innovation and business model design, creative & visual thinking systems (BVITS), learning and innovative organization, leadership skills and the future of management with Sinology - Chinese classical wisdom such as I-Ching, the philosophies of the Dao School (Lao Zi), Ru School (Confucius), Mo School, Fa School and Sun Zi Arts of War and more.

      Liat consults for start-ups, SMEs, MNCs and GLCs. He has taught for and sat on the advisory boards of Institutes of Higher Learning and investment committees. He has more than 30 years of technology and management experience. A pioneer of Singapore Computer Systems in 1980, Liat contributed to its listing on the Singapore Exchange, reaching a revenue of about $500 million operating in over 9 countries.

      Liat was a Public Service Commission Merit and a Commonwealth Scholar. He obtained a Bachelor of Industrial and System engineering (1st Class Honor with Gold Medal) from University of Singapore in 1974 and a Master Industrial Engineering from University of Alberta, Canada, 1976. He is a joint author of 5 US Registered Patents in End User Query and Data Modeling.
       
       
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      Wednesday, 4 June 2014

      Pan Am Flight 103 Air Crash Investigation Report

      By Lila Bryant


      The Pan Am flight 103 came down at Lockerbie in Scotland on it way from Frankfurt to Detroit via London. Investigations into the disaster took detectives and aviation experts across twenty countries. The death toll according to Pan Am Flight 103 air crash investigation report totaled 270. Of this number, 259 were on-board while 11 died on the ground. Preliminary findings and eventual conclusion pointed at a bomb attack.

      The analysis revealed that the plan was traveling at 31,000 feet in the sky when it exploded. It was termed as a terrorist attack and the blame was laid on Libya. Investigations involved piecing together the debris in a warehouse in order to establish the cause and circumstances surrounding the crash. This became the worst plane disaster that involved terrorism and attracted world media to the small town.

      Evidence presented by prosecutors implicated Libyans in the terror attack. Two of her citizens went on trial for acts of terrorism. They were Abdel Baset and Khalifa Al-Amin. The evidence presented was used to set Khalifa free but Abdel was sentenced to life in prison. It was claimed that the plane was brought down under instructions from the Libyan authorities. Libya was slapped with a 2.7 billion dollar compensation bill for aiding the terrorists.

      The UK Air Accident Investigation Branch spearheaded the investigations because the accident happened within their air space. The debris that was gathered in this disaster area totaled around 4 million pieces. The area covered by investigations stretched to 2000 square kilometers. Documentation and simulation had to be done using computers in order to piece the debris together.

      The crash took a criminal turn when it emerged that terrorism was the cause. Investigators found PETN and RDX chemical compounds at the scene. This was blamed for the Semtex explosion that caused the crush. A combined team of FBI, Scotland Yard and local police carried out the investigations. The bomb is suspected to have been boarded at Frankfurt.

      American took keen interest in this inquiry because of fatalities suffered in the disaster. A total of 189 Americans died on board. This was said to be the worst disaster in American history involving the aviation industry. The next disasters to claim such a number of people was the 9/11 attack on Twin Towers. Testimonies were collected from 15,000 people with over 3,500 photos being presented as evidence. The exhibits totaled 180,000. The expenses for this inquiry surpassed any in history.

      The cost of inquiry totaled more than 60 million dollars. 230 witnesses were called to testify over a trial that lasted a total of 89 days. Transcripts for the trail went beyond 10,000 pages. Authorities in Libya claimed that they were not involved in the said attack but were only used as excuses for political reasons. This brought to fore the theory that Palestine was involved instead.

      The possibility that Iran was responsible was heightened by the fact that they had a long standing conflict with American. American had grounded an Iranian plane which killed to 290 Iranians on board in the Persian Gulf. It took international sanctions to compel Libya into accepting responsibility. The politics surrounding the disaster makes it difficult to know the truth.




      About the Author:



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      Monday, 2 June 2014

      EDM Opened Rate

       

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      We are one of the very few targeted email marketing companies that can deliver your email ads securely into the inbox of recipients and thereby increase your open rate considerably. That's because we know how to send valid emails due to our extensive email marketing campaign experience and add on features. As being able to deliver fruitful email blast campaigns became harder and harder due to the filters over the years, we made sure to be up to date with it and change methods to catch up with the filter technologies. So we are still able to continue delivering email flyers successfully into the inbox of recipients. So if you want to experience a real email marketing campaign then you  should go with us.

       

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      Using Professional Resume Writers For Your Benefit

      By Lila Bryant


      Writing a great resume is one of the best ways to get the job you have always dreamed of. Professional resume writers are people who are equipped with the skills needed to ensure that yours will stand out among the rest of them. This will give you a big advantage over the competition when it comes time for choosing people to interview.

      The skills needed for this task are ones that not everyone is equipped with, meaning that many people will left left behind, not because they are not qualified, but because they were unable to convey those qualities in a way that made the desirable. This can cause a lot of suffering for people when it is not necessary.

      Writing better resumes is the first step to opening yourself up to many more opportunities. This is the very first impression you will make on any employer. Making it the most important one as well. Putting everything you have into this one piece of writing is well worth it if it means opening yourself up to the future you want.

      To get the job that you really want, you first have to get the interview. You can be more that qualified to do the job, even more qualified than the other applicants, but if the resumes that you are handing out do not stand out, you are not going to get anywhere. Getting your professionally written is the first step to landing the job you have always wanted.

      Sometimes it may be hard to understand why you are continuing to get passed over time and time again when you have all the skills and qualities that are required in the jobs you have applied to. The answer to this is generally what is written on your resumes, and the only way to fix the problem is to change them for the better. A professional will know what needs to be done to fix this problem.

      Finding the right person for this job is not easy. There are many people out there who claim to be able to do what you need them to do, but it is important that the one you hire is able to show you results. Getting references from people who have successfully used their service is the best way to be sure that they will be able to provide you with what you need.

      The amount that you will have to pay for this service will depend on the person that you hire to do it. The amount that you are paying is an investment in your future, so getting to hung up on the price is not a good way to look at it. If it is able to get you the job you want, it will be well worth it.

      The benefits that you will get from using this service include getting the job that you want, and possible an increase in pay. If it is the only way to move your career forward, it will be well worth it. There are few things more important than the future, so investing in yours today will only bring good things.




      About the Author:



      QUOTATION for STAFFING SERVICES

       

      Dear Hiring Manager

      SERVICE QUOTATION FOR STAFF PLACEMENT

       

      We are pleased to quote you our service rates as follows: 

       

      (A)  PERMANENT or CONTRACT (2 months and beyond) PLACEMENT

                 Agency Fee equivalent to

       

      1)     Basic Salary up to $2000

      a)      65% of the successful candidate’s first month salary, for Office / Non-Technical positions

      b)     70% of the successful candidate’s first month salary, for Technical / IT / Sales positions

      2)     Basic Salary from $2001 to $5000

      70%  of the successful candidate’s first month salary, for all positions.

      3)     Basic Salary from $5001 and beyond

      80% of the successful candidate’s first month salary, for all positions.

       

       Terms of Payment: 10 days from date of Invoice / upon candidate start work

       

      (B)   TEMPORARY or CONTRACT (below 2 months) PLACEMENT

                 Agency Fee:  $300.

       

              Terms of Payment: Immediate upon candidate start work

       

      SERVICE GUARANTEE:

      • This applies to Permanent Placement Service ONLY.
      • SMART RECRUITMENT guarantees that the staff  will work for a minimum period

      of 1 (ONE) month and

      • In the event that the staff resigns or found not suitable by the Employer within the one month trial period, SMART RECRUITMENT will undertake to find suitable replacement at no extra charge. Subject to a maximum of 1 (one) replacement. Failing which
      • SMART RECRUITMENT will refund 50% of the Invoiced amount to the Employer, on the condition that the placement fee has been settled within 10 days from the date of the Invoice.

       

       THE ABOVE CHARGES will apply to all short-listed candidates from our Agency, whom are being employed directly by the Clients within 6 months of the interview.

       

       Term : This Service Quotation when accepted by the Employer shall be valid for 12 months from the last date of  signing

       

        We hope the above service package meets with your requirements.

       

       Yours faithfully,                                                                      

       

       Recruitment Consultants

       Office/Executive Div.                                                                                          

                          

      Tel: 65255913, 63394147, 69885081

      web: www.smart-team.info

      SMART RECRUITMENT (EA 09C4925)    

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      Sunday, 1 June 2014

      Identify and avoid the common errors in writing - 1 Day Workshop on Effective Business Writing

       
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      Course Information
      Date: 30 Jun 2014 (Mon)
      Time: 9.00am to 5.00pm
      Venue: Concorde Hotel Function Room (f.k.a Le Meridien Hotel)
      Fees: S$500 (NETT)
      (S$200 after PIC grant)*
      *Enjoy up to 400% tax deduction or 60% cash payout under the Productivity and Innovation Credit (PIC) scheme for Staff Training. Find out more at https://www.iras.gov.sg/ or email picredit@iras.gov.sg
      Inclusive of teabreaks and lunch
      Registration is on a 1st come 1st serve basis. Register early to avoid disappointment.
      Click here for registration form
      To register, please contact Ms Elsie Koh @ 9857 8570/ 62789785 or elsie@360degrees.com.sg
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      1 Day Workshop on Effective Business Writing


      Workshop Description

      A company's dependability and professionalism is often assessed from its written communication. Therefore, it is essential that anyone who is required to communicate in writing or handle written documents be trained to deal systematically with the written word.

      An interactive workshop using a combination of lectures, exercises and group discussion, participants will pick up quick fact bites that are essential to office correspondence such as reports, emails and minutes.

      Workshop Objectives

      Upon completion of this workshop, participants will be able to:

      • Plan and organise their documents.
      • Express ideas to suit the audience and purpose.
      • Use specific tools as guidelines for writing.
      • Identify and avoid the common errors in writing.
      • Apply the principles in writing business correspondence.

      Workshop Outline

      Part One: Essentials of Effective Business Writing

      • What is business correspondence?
      • Differences between business and creative writing.
      • Identifying old-fashioned vs. modern business writing styles.
      • Writing skills using the 4 C’sâ€"clear, concise, courteous and correct.

      Part Two: Process of Effective Business Correspondence

      • Understanding attention span of readers.
      • Summary writingâ€"5 W’s & 1H.
      • Concise writing essentials.
      • Approaches to writingâ€"voice, direct, indirect and persuasive.
      • Controlling tone in writing.
      • Common grammatical errors made in business correspondence.
      • Identifying reader types.

      Part Three: Office Correspondence (Internal and External)
      Section A: Reports and Proposals

      • Differences between analytical and informational reports.
      • Ways to organize reports and proposals convincingly.
      • Delivering reports via set and standard formatsâ€"Feasibility reports, internal papers, incident reports, investigation reports, concept papers.

      Section B: Replying to Emails and Letters

      • The four-point plan used in emails and letters.
      • Phrases to use when replying to general letters of enquiry and to an aggrieved customer.

      Section C: Minutes of Meeting

      • Organisational content structure in minutes of meeting.
      • Business meeting buzzwords and terms.
      • Prepare note-taking forms.
      • Listening comprehension and note-taking skills.
      • Using the appropriate tone and language.

      Workshop Methodology

      • Lecturing
      • Group Discussion
      • Self-Analysis
      • Class Brainstorming
      • Learning from a Partner
      • Interactive Exercises

      360 Degrees Trainer

      Caroline has more than 17 years of invaluable experience as an Editor of lifestyle and technical publications and 15 years teaching business management, environmental and soft-skills communication.

      During her numerous corporate exposure with local and foreign participants, Caroline has provided counselling and coaching services to many multicultural individuals and teams while also mentoring fellow educators in developing their professional skills.

      Caroline’s wide ranging expertise in the field of communication and management is just one half of the equation as her focus lies in the other where corporate education must always serve the business need and that any development intervention is an investment that must deliver a return. In this respect, Caroline uses a combination of tailored activities and has mastered the art of utilising pedagogical methods with minds! Her pragmatic real world approach ensures that she understands and responds to the real pressures and issues faced by adult learners especially. By closely observing and identifying individuals with special learning needs, she has maintained that experiential, innovative teaching methods and highly interactive curriculum are key motivational factors that enhance one’s communication and personal development skills.

      In House Customized Training

      We deliver customized designed courses that are tailored to your organizational needs. Our professional trainers are domain experts with extensive international experience. Do contact us today @ 6278 9785/ training@360degrees.com.sg for no-obligation training needs assessment, we will work in partnership with you to identify needs, develop training and find instructors that best fit your business environment.

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