| |  | | | | |  | Friday, 27th June 2014
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CBS Master Trainer |  | | Course Information | | | | Date: | | 27th Jun 2014
(Fri) | | Time: | | 9am to 5pm | | Venue: | | Concorde Hotel Function Room (f.k.a Le Meridien Hotel) Orchard Road | | Fee : | | S$450 (NETT) |
S$180(After PIC Cash) | | | | | Inclusive of teabreaks and lunch | | | To register, please contact Jaslyn
@ 9767 9686 / 6278 9785 or
jaslyn@cbsgroup.com.sg
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Thank you | | | | | | | 1 day Mastering and Going Beyond Sun Zi's Arts of War for Building Successful & Lasting Enterprise
- Formulating right strategies to beat competitors | | | | Introduction | | | On the surface, business is about winning against competitors. So Sun Zi's Arts of War must be mastered to enable us to formulate the strategies to beat the competitors. However, on deeper reflection, business is actually a love affair with our customers with frequent interferences from our competitors. Therefore, we must go beyond Sun Zi's Arts of War to add in the dimension of customers. We must understand customers first to know how to create value that beat the competitors. We further integrate it with the state of arts of modern management thinking and pervasive digital technology that we may win in this globally connected world.
Understanding Sun Zi's Arts of War enables us to overcome the common errors of SWOT practices and come out with winning strategic initiatives. Beside strategies, Sun Zi also teaches us about leadership qualities and skills of the winners. Sun Zi not only tell us the winning strategies but also how to win with minimum costs, maximum benefits and speed. It shows us how to grow a start-up to a successful company, how to out compete the market leaders and when we become the leaders, how to continue the success without being dethroned by an up-start.
Come to learn about the winning principles, design of strategies, execution with agility and staying successful in business. Sun Zi's Arts of War can be summarized in one powerful word. Know what this word is and what it means. Actual business cases of success and failures of local and global MNCs like BreadTalk, XMI, Dell, Nokia, Kodak, Apple, Google will be covered in the light of Sun Zi's Arts of War. | | | | | | Course Objectives: | | | - A good understanding of Sun Zi's Arts of War and its application building successful business.
- A good understanding of Business as love affairs, Business Strategies, Customer behavior and creating differentiated business values for beating competitors.
- Integrating of Modern Management Thinking and Technology with Sun Zi's for up-to-date application.
- A leadership skills and attributes of the winners.
- Know how to do a SWOT analysis well to come out with strategic initiatives for winning.
| | | | Course Outline: | | | - Overview of a Business: The purpose of Business. Understanding customers and creating business value and Business Strategies. Business as love affair more than war.
- Overview of Sun Zi's Arts of War Text and A Quick Brief of the 13 Chapters. Relation with Chinese Classics and other books on war.
- The Essence of Sun Zi's Arts of War. Arts of War in One Word. The Visual Mind-Map that capture it all. The Key Principles for Winning.
- Applications of Arts of War in Business.
- The Right Way to do SWOT & Designing the Winning Strategic Initiatives.
- The Leadership Qualities and Skills of Winners.
- How to grow a start-up to a successful company. The Singapore Quality Award Models & Sun Zi's 5 Factors & 7 Measures.
- How to out compete the market leaders. 10 Ways on Siezing the initiatives and how to win easily.
- How to continue the success and not be dethroned by an up-start. Increasing the Five Types of Power. Innovation & Disruption.
- The Execution of Strategies with Strategies Driven Balanced Scorecards
- The Summary - The Key Word and Tagline to capture the Essence of Sun Zi's Arts of War for ease of remembering and applying.
| | | | Who should participate? | | | | Entrepreneurs, Senior level managers, corporate planners, marketing, sales, operation and R&D managers, or anyone who wants to know the how to design and execute strategies to create differentiated value to build successful and lasting enterprises. | | | | CBS Master Trainer | | |  | | | Mr. Lim Liat founded a BvOtech to help people and businesses to be more successful through synergizing the wisdoms of East and West. The key areas include unified corporate performance management framework, innovation and business model design, creative & visual thinking systems (BVITS), learning and innovative organization, leadership skills and the future of management with Sinology - Chinese classical wisdom such as I-Ching, the philosophies of the Dao School (Lao Zi), Ru School (Confucius), Mo School, Fa School and Sun Zi Arts of War and more.
Liat consults for start-ups, SMEs, MNCs and GLCs. He has taught for and sat on the advisory boards of Institutes of Higher Learning and investment committees. He has more than 30 years of technology and management experience. A pioneer of Singapore Computer Systems in 1980, Liat contributed to its listing on the Singapore Exchange, reaching a revenue of about $500 million operating in over 9 countries.
Liat was a Public Service Commission Merit and a Commonwealth Scholar. He obtained a Bachelor of Industrial and System engineering (1st Class Honor with Gold Medal) from University of Singapore in 1974 and a Master Industrial Engineering from University of Alberta, Canada, 1976. He is a joint author of 5 US Registered Patents in End User Query and Data Modeling. | | | | | | |
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