1 Day Workshop                     on Business Transformers: Service as a Competitive Edge   
    Introduction  This 1-day workshop presents learners with a better knowledge & understanding of Customers of Today, Handle Difficult Customers & Complaints, and how to use Service as a Tool to gain more Business and Market Share   Key Benefits    - Understand 4G Customers – their                       Needs, Wants & Buying Patterns                         
 - Understand Customers through                       Emergenetics® – 4 Thinking Preferences                         
 - Gain Knowledge & Insights from                       Book: "The Starbucks Experience: 5 Principles for Turning                       Ordinary to Extraordinary" by Joseph Michelli                         
 - Learn more on Service Culture –                       Video Sharing of Ron Kaufman, Customer Service Guru                         
 - Understand the Psychology of                       Difficult Customers & Complainers                         
 - Acquire the Right Mindset & EQ                       Skills to handle Difficult Customers                         
 - Roles Plays:  
  - Managing Angry Customers                           
 - Managing Customers who wants to see Management
       - Understand Customer Complaints                       Better                         
 - Draw Insights from Book: "A                       Complaint is a Gift: Recovering Customer Loyalty When Things                       Go Wrong" by Janelle Barlow and Claus Moller                         
 - Manage Complainers Face-to-Face                         
 - Learn "Royalty" Treatment for Our                       VVIPs – Our Existing Customers                         
 - Learn Best Practices from Renowned Service Organization  
  - The Disney Magic                           
 - The Ritz Carlton Experience                           
 - The Apple Products
       - Loving Customers all the way –                       Building Customer Loyalty                         
 - Attracting New Customers through                       Customer-Centric Selling                         
 - Put Knowledge & Skills learnt                       into Workplace Application                         
 - Formulate Individual & Team Action Plans over the next 21 Days
      Workshop Outline  Understanding Customers of Today     - Understanding 4G Customers – their                       Needs, Wants & Buying Patterns                         
  - Baby Boomers                           
 - GEN X                           
 - GEN Y & Z
       - Understanding Customers through Emergenetics® – 4 Thinking Preferences  
  - Blue Preference = The Analytical                         Customer                           
 - Green Preference = The Structural                         Customer                           
 - Red Preference = The Social                         Customer                           
 - Yellow Preference = The Conceptual Customer
       - Knowledge & Insights from Book:                       "The Starbucks Experience: 5 Principles for Turning Ordinary                       to Extraordinary" by Joseph Michelli                         
 - Service Culture – Video Sharing of Ron Kaufman, Customer Service Guru
      Handling Difficult Customers & Complaints Professionally     - The Psychology of Difficult                       Customers & Complainers                         
 - Acquiring the Right Mindset &                       EQ Skills to handle Difficult Customers                         
 - Roles Plays:  
  - Managing Angry Customers                           
 - Managing Customers who wants to see Management
       - Customer Complaints are Scary!!! No                       Complaints = No Problems???                         
 - Insights from Book: "A Complaint is                       a Gift: Recovering Customer Loyalty When Things Go Wrong" by                       Janelle Barlow and Claus Moller                         
 - Managing Complainers Face-to-Face  
  - Complaint Handling Techniques to                         defuse Anger & Frustration                           
 - Clarifying Issues and Addressing                         Customer Concerns                           
 - Making Commitment & Honoring Promises
            Service as a Tool to gain more Business and Market Share     - "Royalty" Treatment for Our VVIPs –                       Our Existing Customers                         
 - Learning Best Practices from Renowned Service Organization  
  - The Disney Magic                           
 - The Ritz Carlton Experience                           
 - The Apple Products
       - Loving Customers all the way – Building Customer Loyalty  
  - Delivering Consistent Great                         Service around the clock                           
 - Giving Value Added Services and                         going Extra Miles                           
 - Solving customer problems effectively & efficiently
       - Attracting New Customers through Customer-Centric Selling
      Training Methodology  The Workshop is packed with highly interactive, fun and enriching activities. It comprises:     - Short Lectures, Discussions &                       Presentations                         
 - Case Studies                         
 - Q & A Sessions                         
 - Story Telling & Sharing                       Sessions                         
 - Role Plays, Games & Energizers
      Who Should Attend:    - Service Executives, Frontlines                       & Support Staff                         
 - Service Supervisors & Managers                         
 - Sales Executives, Frontlines &                       Support Staff                         
 - Sales Supervisors & Managers                         
 - Business Development Executives,                       Supervisors & Managers                         
 - Other Professionals who are keen to know more about Customers of Today, Handle Difficult Customers & Complaints, and how to use Service as a Tool to gain more Business and Market Share
      360 Degrees Trainer Profile  Ken Wong is the 4G Leadership Coach of ProActive Training & Education, a Regional Training & Management Consultancy, based in Singapore. He was the Only Certified Emergenetics® Associate cum Facilitator named as one of the 10 Influential Professional Speakers in Singapore right now by Singapore Business Review on 04 Apr 2013. He is highly sought after as he is multi-lingual & delivers events in English, Mandarin & Cantonese in China, Hong Kong, Malaysia, Thailand and Indonesia   He blends International Profiling tools like AEM-Cube® (Change Leadership) and Emergenetics® (Thinking & Behavioural Preferences) into his Leadership and Service workshops and seminars with the Asian perspectives. Adopting his unique approach in training and speaking for MNCs, SMEs and Government agencies, Ken has impacted thousands of his learners – Middle Managers, Supervisors, Baby Boomers, GEN X & Y and even inmates – and greatly enhanced their personal effectiveness and team performance.   Ken's vast experience and expertise is recognized and asserted as a Contributing Author to "88 Essential Secrets for Achieving Greater Success at Work" and being one of the 49 professional members in Asia Professional Speakers – Singapore (APSS). He has been in the media for over 25 times for the past 12 months.   Ken is the Author of his upcoming book "The Enlightened ProActive Manager: Getting the Best out of Yourself and Your Team" and the Elected Secretary of APSS, 2012- 2013. He is a Key Member on the SCOOP™ Committee, Emergenetics® Asia Office, a member of Global Speakers Federation (GSF) and a former member of Storytelling Association (Singapore).   Ken holds an MSc in Training and Performance Management from the University of Leicester, UK and a Bachelor of Business Administration (Passed with Merit) from the National University of Singapore (NUS). He is a Certified AEM-Cube® and Certified Emergenetics® Associate.   In House Customized Training  We deliver customized designed courses that are tailored to your organizational needs. Our professional trainers are domain experts with extensive international experience. Do contact us today @ 6278 9785/ training@360degrees.com.sg for no-obligation training needs assessment, we will work in partnership with you to identify needs, develop training and find instructors that best fit your business environment.   			 |   		
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